Retail
FUNDAY Natural Sweets Enters U.S. Market With Target Rollout
The Australian better-for-you gummy brand entered almost 1,200 U.S. Target locations on September 13, 2026, with five flavors, as first reported by Snack & Bakery.
Retail
WILDE Protein Crackers Expand Into Walmart With Chicken-Based Formula
WILDE, the chicken breast chip brand, is extending into the cracker aisle with four flavors now rolling out at Walmart in-store and online.
Retail
Bakeful Expands Mini Donuts, Muffins and Brownie Line Across Target, Walmart and Regional Grocers
The better-for-you baked snack brand is placing its Donutful, Muffinful and Brownieful product lines at national mass and regional grocery retailers, with Brownieful exclusive to Target, per the company.
Retail
Let Loose Pushes Into Retail on the Back of Viral Sh*t Shoes Sellout
Alexandra's female-founded supplement brand sold out its limited-edition Sh*t Shoes in six days and is now scaling into physical retail while building a medically credentialed advisory team.
Retail
Yaza Targets U.S. Grocery With Mediterranean Spreads
Yaza, a brand built around labneh and other traditional Mediterranean dips, is pushing the category toward broader U.S. grocery distribution as the spread remains underrepresented on mainstream American refrigerated shelves.
Retail
Edelheiss Wine targets retail and hospitality with premium packaging push
Edelheiss Wine, a spiced red wine brand, is entering a new phase of growth.
Retail
Smash Kitchen Expands Clean-Label Pantry Line to Nearly 15,000 Retail Doors
The Glen Powell-co-founded brand, led by CEO Sameer Mehta and president Sean Kane, has built distribution across Target, Sprouts, Albertsons and Kroger with a lineup spanning condiments, cooking oils and snacks.
Retail
Angel Oak Smokehouse Pushes Retail Expansion for Its Hot Smoked Salmon Line
The Charleston-based smoked salmon brand, whose founder left a Boeing engineering career to continue her family's English salmon-smoking heritage, is building a specialty retail distribution network anchored by Whole Foods Market.
Retail
FROPRO Snacks Nearly Sixfolds Whole Foods Presence to 398 Stores
Food & Beverage Magazine reported in October 2026 that the Boca Raton refrigerated bar brand expanded from 70 to roughly 398 Whole Foods locations across seven U.S. regions.
Retail
Oishii Positions Vertically Farmed Japanese Berries in Grocery and Culinary Markets
The vertically farmed berry brand, in Whole Foods across New York City, New Jersey, Connecticut, and D.C., operates a Chelsea Market kiosk and has cultivated a following at Michelin-starred restaurants.
Retail
LIVPUR Markets Golf-Affiliated Electrolyte Mixes to Broader Consumer Audience
The electrolyte drink-mix brand, whose site features testimonials from PGA Tour major champions Justin Thomas, Jordan Spieth and Zach Johnson, sells direct-to-consumer and positions itself at health-conscious, active-lifestyle consumers.
Retail
Smood Sweets Expands to 1,900 Target Stores Behind Candy-Dates Format
The Miami startup, founded in 2025, grew from 300 to 1,900 Target locations by April 2026 after launching a candy format built around whole pitted California dates.
Retail
Real Good Foods Expands Chicken Meatball Line to Walmart Nationwide
The Bolingbrook-based frozen food brand is extending a chicken meatball line that debuted at H-E-B in September 2025 to Walmart's national store network, backed by a $15,000 consumer giveaway.
Retail
Pre-Launch Snack Brand SIDEPIECE Wins Two Walmart Golden Tickets
The husband-and-wife cookie-and-frosting startup, still pre-launch, received two Golden Tickets at Walmart's 13th annual Open Call, the company said. Its packs list 10g of protein and 11g of fiber.
Retail
Bloom Nutrition Pushes Deeper Into Convenience With New Sparkling Energy Flavors
The Austin-based women's wellness brand is deepening its convenience store presence while adding three nostalgia-inspired varieties to its sparkling energy beverage lineup.
Retail
Gleezy Dog Secures Walmart Placement as Brisket Hot Dog Brand Scales Retail
The golf-origin brand brings its double-smoked, all-beef brisket hot dogs and Carolina Dog Sauce into Walmart, adding mass retail to a foodservice base spanning golf courses and universities.
Retail
Taste Salud Enters Convenience Channel With 7-Eleven Nationwide Rollout
The Latino-inspired hydration mix brand co-founded by Josh Leyva and Tyler McCann adds convenience-store distribution to a retail footprint already spanning mass, drug, and grocery chains.
Retail
Deciem Says NIOD Sales Rose More Than 200% in Early September After Sephora Launch
NIOD, Deciem's premium skincare line, entered 200 Sephora stores in the US and Canada on Aug. 17, and the company says sales rose more than 200% year over year from Sept. 1 to 21, Beauty Independent reported Oct. 5.
Retail
Neutonic Enters Nearly 1,000 Walmart Stores in Largest U.S. Retail Expansion
The productivity drink brand enters Walmart's new Mood & Mind beverage set across nearly 1,000 U.S. stores, debuting a first-ever four-pack format exclusively for the retailer, priced at $9.96.
Retail
Burden of Proof Opens Dedicated Non-Alcoholic Bottle Shop in South Pasadena
The South Pasadena shop, founded by a husband-and-wife team who stopped drinking after Covid, stocks more than 450 NA beers, wines, spirits and cocktails and bills itself as LA's largest dedicated non-alcoholic retailer.
Retail
Matchaholic Moves Kosher Ceremonial Matcha Into Café and Retail Distribution
Matchaholic, co-founded by brothers aged 18 and 20, is moving its kosher-certified, Guizhou-sourced ceremonial matcha from DTC into cafés, wholesale accounts, and retail across Florida, New Jersey, New York, and Montreal.
Retail
Something Sweet Nearly Triples Revenue as Frozen Cookie Dough Brand Crosses 500 Retail Doors
The frozen brown butter cookie dough brand, founded by a mother and three daughters, has crossed 500 retail doors including Whole Foods Market and is raising capital to reach thousands more stores by 2027.
Retail
Loonen Lands Nationwide at Whole Foods Less Than a Year After Launch
The spring-sourced, glass-bottled water brand, co-founded by a former Spindrift executive, raised $6 million at launch and is now expanding through Whole Foods and Sprouts.
Retail
oHy Hydrogen Sparkling Water Enters Target Across 800-Plus Stores
Co-founders John Green and Trent Hartwig are bringing oHy's zero-sugar, USDA Certified Organic hydrogen sparkling water to more than 800 Target locations in the brand's largest retail expansion to date.
Retail
Snackish Lands Nationwide Sprouts Distribution With Two Retailer-Exclusive Flavors
Snackish, co-founded by SmartSweets creator Tara Bosch, adds Sprouts Farmers Market as a second national retail partner with Chili Lime and Best Dressed as chain-exclusive flavors.
Retail
Sunnie Rolls Lunch Packs Into 1,460 Target Stores Alongside Whole Foods and Sprouts Expansion
Co-founders Katy Tucker and Lisette Howard are placing Jam Packs and Taco Packs on Target shelves now, with a Pizza Pack to follow in December as the brand simultaneously expands through Whole Foods and Sprouts.
Retail
Pudgy Penguins Pushes Character IP Into Target and Walmart With Plush Line
The NFT-originated character brand says its plush line is selling out within 48 hours online, while a New York City pop-up drew fans waiting up to three hours in freezing weather.
Retail
Heavenly Hunks Enters Donut Category with Dupe Loops at Target
The free-from cookie brand is taking a food-truck-born mini donut concept to 212 Target stores across 16 states, its first category move beyond its flagship cookie format.
Retail
Final Boss Sour Enters 8,000 7-Eleven Stores After Walmart Pilot
The gaming-themed dried-fruit candy brand enters 8,000 7-Eleven doors with a retailer-exclusive SKU, following a 2,000-store Walmart test that preceded the convenience push.
Retail
Cielo International Foods Expands Mexican-Inspired Instant Ramen Into Walmart and Hong Kong
The California brand, founded by Andy Muñoz after a trip to Vietnam, is pushing its Birria, Pozole, Menudo and Mariscos instant ramen into Walmart, regional retailers and international markets including Hong Kong.
Retail
Zyra Protein Lists Chocolate Powder on Walmart.com After Exiting Amazon
Zyra Protein, a plant-based startup founded in 2024, has listed its chocolate powder on Walmart Marketplace after exiting Amazon, with a strawberry SKU expected to follow.
Retail
Neuro Expands Energy Gum Into Costco Nationally After Surpassing $100M in Annual Revenue
The functional gum brand co-founded by Ryan Chen and Kent Yoshimura is rolling out its Energy & Focus line across Costco following a successful 235-location pilot that was quickly broadened.
Retail
French Squirrel Adds 200-Plus Doors Through Fresh Market and Gelson's Listings
The self-funded date nut butter brand, founded by Sydney Karmes-Wainer in 2020, is entering The Fresh Market and Gelson's as part of a push that adds more than 200 retail locations.
Retail
FUNDAY Natural Sweets Enters U.S. Market Through Nearly 1,300 Target Stores
The Australian no-added-sugar candy brand, built into a $100M+ business by founder Daniel Kitay, begins rolling out five flavors across nearly 1,300 U.S. Target doors on September 13.
Retail
Saucy Gourmet Hits 3,000 Retail Doors and Moves Into Sriracha
Chef David Blonsky founded Saucy Gourmet in 2019 after restaurant customers demanded his salsa; the brand now holds shelf space in more than 3,000 stores and is moving into sriracha.
Retail
Poptein Expands to 250-Plus Stores as Founder Eyes U.S. Amazon Launch
The Bengaluru-based brand, founded by former Dell and AMD executive Razia Ali, has reached 250-plus retail doors across three Indian cities and is now targeting the U.S. market via Amazon.
Retail
k2o Lands at Target in Brand's First Brick-and-Mortar Retail Partnership
Kylie Jenner's beauty-meets-hydration drink-mix brand closes its first physical retail deal, placing four SKUs in Target stores and on Target.com nationwide within months of its online debut.
Retail
Bali Water Beverages reaches 462-plus retail doors across Canada within a year of launch
Founded in 2024 in Fort Langley, BC, Bali Water Beverages has grown its tropical non-alcoholic seltzer line to more than 462 retail doors across Canada within roughly a year of launch.
Retail
Everyday Dose names Kyle Thibaut CEO as functional coffee brand surpasses 5,000 retail doors
Everyday Dose crosses 5,000 retail doors and lands in 300-plus Sam's Club locations less than a year after its retail debut, as founder Jack Savage hands the CEO role to fintech veteran Kyle Thibaut.
Retail
Mid-Day Squares takes its No Bread PB&J to Costco Canada
Launched in January as the brand's first product beyond chocolate, the refrigerated no-bread PB&J became a breakout. Now it's rolling into Costco Canada.
Retail
Egglife launches chocolate wraps exclusively at Target
The egg white wrap brand extends its sweet lineup with a chocolate variety: 11g of protein, zero sugar and 60 calories per serving, exclusive to Target.
Retail
Primal Queen lands at Target, claiming $300M lifetime revenue
The female-focused ancestral supplement brand says it crossed $300 million in lifetime net revenue in under 30 months, and that its Target launch is outperforming expectations.
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